Privacy Policy

Please read these terms carefully before using our services.

Last updated: May 2025

1. About This Privacy Policy

Welcome to MySupermarketCompare.co.uk ("our website", "we", "our"). We are committed to protecting your privacy and ensuring transparency in how your personal data is handled.

MySupermarketCompare.co.uk is owned and operated by T T Branding Ltd, a UK-registered business. The insurance comparison functionality on our website is powered by Seopa Ltd, an FCA-authorised intermediary. We act as an introducer to Seopa Ltd, who handles the quote comparison process.

Seopa Ltd is the data controller for any personal data you submit to obtain insurance quotes. T T Branding Ltd does not process or store the quote-specific data you enter into the Seopa-powered engine.

This policy explains how we and Seopa Ltd collect, use, and protect your information. Please read it carefully.


2. Information We Collect & How It Is Used

2.1 Information for Insurance Quotes (Handled by Seopa Ltd)

When you request insurance quotes:

  • You enter data into forms powered by Seopa Ltd.
  • Information may include: name, address, DOB, email, phone, vehicle/travel/property details, and potentially sensitive personal data (e.g., medical or criminal history).

This information is used solely by Seopa Ltd to:

  • Provide insurance quotes
  • Share your data with insurers for quoting
  • Email you quote results and reminders

MySupermarketCompare.co.uk does not access or store this data.

2.2 Data Collected Directly by MySupermarketCompare.co.uk

T T Branding Ltd may collect:

  • Your name/email if you contact us directly (e.g., through our contact form)
  • Website usage data (e.g., pages visited, time on site) via cookies

This data is used to:

  • Respond to your messages
  • Improve website performance

3. Who Controls and Processes Your Data?

  • Quote data: Controlled and processed by Seopa Ltd (ICO registration: Z8733752)
  • Site usage/contact data: Controlled by T T Branding Ltd

If you proceed to purchase from a provider, that insurer becomes a data controller for your information under their own privacy terms.


4. Legal Basis for Processing

  • Seopa Ltd: Processes quote data based on consent, contract, legal obligation, and legitimate interest. See their Privacy Policy for full details.
  • T T Branding Ltd: Processes direct contact data based on:
    • Consent (e.g., for newsletter sign-up)
    • Legitimate interest (e.g., site improvement, support replies)

5. Sharing Your Data

  • Seopa Ltd shares your quote data with their panel of insurers and relevant third parties for fraud checks, customer service, and compliance.
  • T T Branding Ltd may share analytics or contact form data with:
    • Email service providers
    • Analytics tools (e.g., Google Analytics)
    • Regulatory authorities if required by law

We do not sell or rent your personal data.


6. Data Retention

  • Seopa Ltd: Retains quote data in line with FCA and GDPR requirements. See their Privacy Policy.
  • T T Branding Ltd: Retains website contact data only as long as needed for its purpose.

7. Cookies & Website Analytics

We use cookies to:

  • Improve your browsing experience
  • Analyse site traffic

Please review our Cookie Policy for full details.


8. Your Rights

You have the right to:

  • Access your personal data
  • Correct inaccuracies
  • Request erasure (where applicable)
  • Object to or restrict processing
  • Withdraw consent
  • Complain to the ICO

For data submitted in quote forms: contact Seopa Ltd
For any direct contact or usage data: contact T T Branding Ltd (see Section 11).


9. Data Security

T T Branding Ltd and Seopa Ltd employ reasonable technical and organisational measures to protect your data. Seopa Ltd is ISO 27001 certified.

However, no data transmission over the Internet is 100% secure. Use our services at your own risk.


10. Changes to This Policy

We may update this policy periodically. Continued use of our site after changes implies acceptance.


11. Contact Information

For privacy questions relating to MySupermarketCompare.co.uk or T T Branding Ltd:

Email: privacy@mysupermarketcompare.com

For quote-related data or to exercise data rights related to insurance comparison, contact Seopa Ltd directly via their Privacy Policy.